One of the special things about having grandchildren is that when you’ve had enough of them, you can give ’em back to their parents. There’s a certain amount of schadenfreude to be reveled in with this, particularly if you had some challenges bringing up your kids in the first place. Although I don’t actually gloat, I can’t but help feel a frisson of pleasure when my darling daughter tells me she’s had a sleepless night because her 3-year-old got up a 3:00 AM and began running round the house, and her 7-year-old had a tantrum before going to school. I simply nod sagely and say, “Yes, it’s rough, isn’t it.” Bad Daddy!
So while she and her husband get all the pain and anguish of living and working with two young kids (and we all know it doesn’t get any easier as they age!) I get to have fun time with them because (a) they only get me in small doses and (b) I can spoil them rotten .
Of course, this doesn’t give you free rein to allow total anarchy and hedonistic behavior so you have to at least rationalize your choices when it comes to letting your offspring decide what they want to do. Which brings me to Peppa Pig.
For those unfamiliar with this delightful British cartoon character, Peppa lives with her mummy and daddy and little brother George, who apparently has an expressive language disorder that no-one is in the least bit worried about. His only two utterances appear to be “dinosaur” and “Rrraarrrgggghhhh!” neither of which is core vocabulary and represent only two grammatical classes; noun and interjection. Sure he’s only a toddler pig but come on, his motor skills suggest he’s at least 24 to 30 months, so I’d expect him to have a much larger lexicon!
Language disorder aside, Peppa has an extended family in the form of Grandpa and Granny pig, who appear to be pretty well off considering they have a boat, which is not as common in the UK as in the US . Then she has an extensive network of imaginatively named friends such as Suzy Sheep, Rebecca Rabbit, Zoe Zebra, Emily Elephant, and Delphine Donkey. It seems that initial consonant alliteration is a critical feature of animal nomenclature! But it’s actually a very good way to develop phonological awareness skills. According to Reese, Robertson, Divers, and Schaughency (2015):
…parents who play rhyming or alliteration games with their children, who sing rhyming songs more often with their children, or who engage in other types of wordplay (e.g., tongue twisters), may be fostering their children’s phonological awareness. (p.57).
Wittingly or unwittingly, the writers for Peppa Pig have built in so cute, subtle ways of providing viewers with phonemic cues that can help in speech sound development. And as Reese et al. also point out, “Children’s phonological awareness develops rapidly in the preschool years and is an important contributor to later reading skill. (p.54)” Clinicians and educators are usually much more aware of this. Thatcher (2010) points out that:
Children gain important information about rhyme and alliteration from learning poems and rhymes in which the prosodic features of the poem stress the shared sounds in the word. The profession of speech pathology must take possession of this area of early intervention… (p.476).
But wait, wait – there’s more! The didactic properties of Peppa Pig don’t just end with phonology. For the purpose of analyzing the vocabulary content of the show, I obtained a written set of transcripts from the complete first season  and ran the data through WordSmith 7, my trusty corpus linguistics software tool of choice. With this, I’m able to compare the frequency of use of words from the Peppa Pig sample with any other list that I choose. What I wanted to do was get an idea of how “core” the vocabulary in Peppa Pig is, and by “core” I mean how much of the entire vocabulary used is made up of high frequency words used by many people of many ages across different situations .
Being the author of Unity 84, a language program available in Prentke Romich devices, I choose the vocabulary associated with that as my core comparison. This is simply because it’s a set based on data from a number of core vocabulary studies and includes hundreds of low frequency nouns, which offer a little balance to a pure core list that would be weak in such words. But so long as I use the same core to make comparisons against other samples, the resulting “Core Scores” will be comparable .
So here’s how Peppa Pig fares in the “Core Score” arena.
What this means is that I counted ALL the instances of where core words were used in Season One, then counted all the instances of fringe words, and generated a simple percentage. So if someone is watching Peppa Pig, almost 83% of all the words they hear will be core words. I therefore give Peppa Pig a “Core Score” rating of 83.
It’s great to be able to toss out a number and say “Hey, this TV show is an 83” but that’s not tremendously useful unless there are comparisons. So I found a transcript for an episode of another of my favorite cartoons shows; SpongeBob SquarePants. And here’s how he did:
As you can see, SpongeBob gets a “Core Score” of 75, which tells me that my clients would be better off watching Peppa than SpongeBob if I want them to hear more core words. And in general, I would. After all, if I want to encourage clients to use more core words, putting them in situations where they hear lots of models of how those words are used is a solid goal.
Just out of curiosity, I applied the same analysis to three common, popular children’s books; Where the Wild Things Are, Goodnight Moon, and The Very Hungry Caterpillar. Here’s what I found:
All of the preceding is not peer-reviewed research. It’s not even close. In fact, I’d even be hesitant to call it a “pilot study.” In the world of Business, it’s what we call a “Proof of Concept” – where you test out a few ideas so as to demonstrate that what you’re thinking about is something on which someone would be prepared to spend money . But if you were to use it to argue the merits of suggesting that watching Peppa Pig is not a bad thing, then I think the data supports your decision!
Reese, E., Robertson, S.-J., Divers, S., & Schaughency, E. (2015). Does the brown banana have a beak? Preschool children’s phonological awareness as a function of parents’ talk about speech sounds. First Language, 35(1), 54-67.
Thatcher, K. L. (2010). The development of phonological awareness with specific language-impaired and typical children. Psychology in the Schools, 47(5), 467-480.
 It’s right there as number one in the Grandparent Commandments; “Thou shalt bestow upon thy grand offspring anything and everything they desire, and in the event that this is not possible, thou shalt feel perfectly OK with saying, ‘Oh sweetheart, that’s something to ask mommy and daddy.'”
 My older daughter and her husband have a boat on which my wife and I have spent some happy hours letting them do all the work of dragging it to a lake, dropping it in the water, steering it to the nearest lakeside bar, and paying the cost of repairs, maintenance, and storage required so that we can enjoy those 5 days in summer when the nautical life is the thing to embrace. Like having grandkids, having another family member own a boat means you can have all the pleasure but none of the responsibility.
 As further evidence that Peppa’s younger brother has a problem, note that he is one of the only character who does NOT have an alliterative name – he is “George Pig” as opposed to, say, Peter Pig or Paul Pig, or even Patrick Pig. So not only has he a more complex name structure to deal with than all the other animals, but he also has that initial “djuh” sound /d͡ʒ/ to struggle against. Poor George!
 My source is at “Glamour and Discourse”: Peppa Pig transcripts Season One. In the spirit of transparency, you’re free to use the same data and run your own analyses to see if they match with mine. I think they will but in a world driven by President Donald Trump’s “alternative facts” who’s to know?
 New visitors to this blog who are unfamiliar with the notion of what we refer to as a “core” vocabulary set in the field of augmentative and alternative communication (AAC) might like to check out the following posts:
Of Puck and Patois
Of Corpora and Concordances
The Monteverde Invincia Stylus Fountain Pen – and Keyword Vocabulary
 At a more technical level, the Unity core list is an unlemmatized list that consists “words” that are defined as “a string of letter terminating in a space or punctuation mark.” So the words eat, eats, and eating are counted as three distinct words, even though they are really just variations of the one lemma, <EAT>. A critical question in deciding on what constitutes a “core” list is whether it should include only root words such as eat and drink but not eating and drinking, or whether it should have all forms of a word in there. If you use a core that has eat but not eats, then any TV show or book that uses the word eats would not have that token counted towards a “core score” – but shouldn’t it? I’m open to suggestions, folks!
 I intend to test out a few more core lists in order play with the Core Score idea a little more.
So what list specifically did you use and any tools you used to analyze? Excel perhaps? I am intrigued and may want to determine a “core score’ of another vocabulary 🙂
The specific list I used in this example was the word list for Unity 84. In its simplest form it’s just a text file of words, no numbers, which I can then use to compare against a second list – in this case the vocabulary from Peppa Pig. I use two tools to help me with analyses: Microsoft Excel and WordSmith 7. The latter is designed specifically for looking at large corpora and creating frequency-based lists, which can in turn be used for comparisons. Excel is a little more generic but if you use some of the functions within is (such as “Remove Duplicates” or COUNTIF) you can compare lists. If you’d like a copy of my Excel spreadsheet tool just tell me where to send it via speechdudes (at) gmail.com and I can do that. What I’m currently working on is the development of the “Speech Dudes 300” core vocabulary and that’ll be an upcoming post 😉
Thanks for the reply. I didn’t realize Unity 84 had a list. I feel like that would be quite long! Yes I do not have access to WordSmith 7 (and I see that now bolded in your post), but it sounds delightful. Intrigued by the upcoming Speech Dudes Core. Thanks much!
Thanks for this informal analysis! I just googled peppa pig and speech development and your blog post came up! My almost 4 year old has mild to moderate mixed speech delays. Actually she has global developmental delays from a brain injury she had before birth. Anyway, she loves peppa pig. Can’t get enough of it. Trying to engage her in other ways too, but this mom loves the stories and characters. Thanks for the post…I enjoyed it!